Marketing + data, one team
Let’s fix your marketing and your numbers — together.
PL Digital runs your campaigns, CRM, and dashboards — backed by a trusted network of specialists for everything else, so you get full coverage without the overhead of a big agency.
6 brands
e-commerce portfolio
15 markets
reached in campaigns
€12M managed
in annual budget
30K+ subscribers
in one email program
What we do
One team, the full loop.
Know exactly which products — and hours — make you money.
Marketplace PPC and profitability analytics across Amazon, Walmart, and Google Ads — whether you keep a hand on it or hand it to us entirely.
2–3% net profit lift from dayparting alone, across a 6-brand, 5-market portfolio.
CRM that scales with you, not against you.
HubSpot governance and GDPR-compliant segmentation — built from scratch, or cleaned up if your current setup’s gotten away from you.
Governed HubSpot for 250+ users and a 30,000-subscriber email program across 15 markets.
AI in the workflow, not a slide in the pitch deck.
RAG-based knowledge bases, automated document parsing, and AI-assisted reporting — plugged into however your team already works.
Daily hands-on use of Claude, ChatGPT, and Copilot — backed by MSc-level grounding in applied AI.
Who we are
The people behind the numbers.
Data, BI & marketplace performance
Dmitry
10+ years across finance and e-commerce. Built the BI and PPC infrastructure behind a 6-brand, 5-market portfolio — and spent 7 years managing a €12M budget as a finance director before that. MSc in Data Analytics & AI. Claude, ChatGPT, and Copilot are part of his daily workflow, not a side project.
CRM & multi-market marketing
Mareks
Runs marketing and communications across 15 international markets. Currently governs HubSpot for 250+ users and a 30,000-subscriber email program at a multinational group — and earlier in his career, launched e-commerce operations that generated €200K in first-year revenue.
“We’ve sat on both sides of this — running the budget and running the campaigns — which is why we build them the same way: together.”
Our network
The right specialist, exactly when the job needs one.
For work outside our core stack — video, visual design, front-end development — we bring in trusted partners we’ve worked with before. One point of contact for you; we handle assembling the right team behind it.
How we work
Three stages. No surprises.
Stage one — Audit
We tell you what’s actually costing you money.
A full pass over your ads, CRM, and reporting — whether you already have someone doing this or you’re starting from zero.
Stage two — Plan
A roadmap built around your budget.
Not our billable hours. Fixes prioritized by what moves margin first.
Stage three — Execute
We build it and run it.
Alongside your team, or in their place — and hand you the dashboard that proves it’s working.
“Most SMEs end up managing five different specialists to cover ads, dashboards, CRM, and content. We built PL Digital to be the one call that covers all of it.”
Ready to see what we’d fix first?
No generic audit template — a real look at your accounts, from a team that’s run this from the inside.